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Featuring a soulful color palette of rich champagne, black, deep yellow, and forest green, Amiri’s PS24 collection presents a vision of Americana that evokes a free-spirited rhythm across tactile, sophisticated textures. The prints were inspired by the debonair vibe of LA’s underground jazz bars with mid-century champagne glasses and cigarette smoke imagery. Key house emblems like bandana, tie-dye, paisley, and stars are combined with artisanal touches of textural polka dots, trompe l’oil bleached-out stripes, and novelty patchwork faux fur. The campaign, set in the modernist Stahl house, unfolds with a cast of musicians engaging in improvised jam sessions and late-night listening parties, celebrating US youth culture all across different eras. 

PRESPRING 24

AMIRI 

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TECH PACKS

PRINT DESIGN

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